Online training help for firms looking at business in Latin America

Online training help for firms looking at business in Latin America

Remote training via the internet is being offered to companies in Europe and elsewhere who want to trade with countries in Latin America. The courses run by Sunny Sky Solutions offer an overview of issues related to doing business with the region and are delivered in English.

The new range is being launched in 2013 after director Gabriela Castro-Fontoura moved her business from the UK to a new base in Montevideo, Uruguay. ‘Businesses that are looking for general information about specific issues related to trading with Latin America such as where to start, finding a distributor, attending trade shows or undertaking market research can benefit,’ said Castro-Fontoura.

‘Businesses of all sizes that aren’t quite sure of the potential of Latin American markets and want to find out more before committing further resources are booking along with businesses of all sizes that recognise the potential for them in Latin America but aren’t quite sure the time is right for them,’ she explained.

‘There are also benefits for small companies and start ups that aren’t quite ready to invest in expanding into Latin America but who want to start having an idea of what it involves and how they can better prepare for it,’ she added. The kind of personnel she expects to undertake training include chief executive officers, managing directors and financial directors as well as those working directly in international trade such as export managers and their teams.

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‘The seminar schedule for 2013 is currently under development and will be finalised on 10 January 2013. Topics already requested have been selling into Latin American supermarkets and the nursery and childrens wear sector in Latin America,’ explained Castro-Fontoura. The maximum number of participants at each webinar is 10 and the online seminars are divided into a 30 minute presentation about a specific topic followed by a short question and answer session of 15 minutes.

‘We also offer a Q&A seminar which is basically a group consultation where businesses can ask the expert specific questions about expanding into Latin America. These sessions last 45 minutes and are restricted to a maximum of five non competing businesses,’ she added.

Bespoke training courses are also being included in the firm’s 2013 schedule – ‘These could help you to prepare your staff for a market visit or trade show, support them in undertaking their own market research, or to inform your business strategy development. We can also arrange very specific online training for a business through our associates, covering issues such as export finance and customs,’ said Castro-Fontoura.